Roy Sharples
Jan 20, 2021
Updated: Mar 30
Anita Kunz is an artist and illustrator whose work has graced the covers of esteemed publications like the New Yorker, Time Magazine, Rolling Stone, and the New York Times Magazine for over four decades. Her unique approach to the art and science of illustration is encapsulated in a manifesto that defines her creative process and offers valuable insights for aspiring artists navigating the complex landscape of imagination and expression.
Photo credit: Bruce Heavin
In the world of Anita Kunz, creativity is the offspring of an idea—a tiny spark that evolves through an intricate creative process. Ideas, she believes, are the seeds that, when nurtured through creative and critical thinking, blossom into captivating illustrations. Whether interpreting an advertisement, a manuscript, or a personal story, Anita emphasizes the importance of clarity in conveying her interpretation through art.
Anita Kunz champions the notion that true artists are perpetual outsiders—rebels with a cause, and that cause is themselves. Creativity, she believes, requires the courage to take a stand against oppressive forces, articulating opinions without fear. Like outsider art, Anita's instinctive style is a product of her unorthodox journey, devoid of traditional art education, resulting in a unique and authentic identity.
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Excellence in illustration, according to Anita, demands a deep commitment to honing one's craft continuously. This involves being not just a skilled illustrator but also a worldly and intelligent citizen who is aware, empathetic toward the audience, and committed to creating relevant and innovative artwork.
Anita Kunz advocates for embracing failure as a stepping stone to success. She sees failure not as a setback but as a valuable learning opportunity, urging artists to be resilient, positive, and open-minded in the face of challenges.
Anita's creative success rules are rooted in purpose and values. From working hard and embracing self-doubt to removing toxic influences and nurturing uniqueness, her principles guide artists to contribute meaningfully, take care of themselves, remain lifelong students, and embrace imperfection.
In conclusion, Anita Kunz's manifesto serves as a guiding light for artists seeking to navigate the intricate dance between art and science, providing insights that transcend the boundaries of traditional illustration and open up new avenues for creative exploration. Aspiring artists, take heed: the art and science of illustration are not just about drawing; they are about embracing ideas, being true to oneself, and fostering a lifelong love affair with the creative process.
All images are Copyright @ Anita Kunz, all rights reserved. No images may be used in any form without permission of the artist.
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Music composed and performed by Iain Mutch
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Roy Sharples
Founder and CEO of Unknown Origins Creative Studios, is in the fight against unoriginality by unleashing creative bravery. Author of "Creativity Without Frontiers: How to make the invisible visible by lighting the way into the future."
Photo credit Brian Smale
Attitude. Imagination. Execution.
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